Home News Take-Two 'Reasonably Confident' Amid Tariff Changes

Take-Two 'Reasonably Confident' Amid Tariff Changes

by Michael May 23,2025

In recent discussions about the impact of the ongoing tariff situation in the United States on the gaming industry, from consoles to accessories and software, there's a mix of concern and confidence among industry leaders. Take-Two Interactive's CEO, Strauss Zelnick, expressed a relatively calm perspective during a recent Q&A session with investors, despite the uncertainty surrounding tariffs.

The conversation turned to the potential effects of console price increases, such as the recent hike for Xbox Series consoles and the anticipated rise for the PlayStation 5. Zelnick acknowledged the complexity of the tariff landscape but emphasized that Take-Two's fiscal guidance for the upcoming year remains solid:

"Our guide is for the next ten months, essentially, that's the part of the fiscal year that hasn't elapsed yet, and it's very difficult to predict where tariffs will land, given how things have bumped around so far. We feel reasonably confident that our guide wouldn't be meaningfully affected, unless tariffs ran off in a very different direction than we currently expect. In any case, there's already a very substantial install base for all of our target platforms except Nintendo Switch 2, which is pre-launch. So we have, I think, enough insight that we wouldn't be affected by any changes."

Zelnick's confidence stems from the fact that most of Take-Two's upcoming game releases will target platforms with established user bases. The potential impact of a few consumers choosing to buy or not buy the latest Xbox Series, PS5, or Nintendo Switch 2 is minimal. Additionally, a significant portion of Take-Two's revenue is derived from digital sales in ongoing titles like GTA V, Red Dead Redemption 2, and their mobile games, which are not affected by tariffs.

However, Zelnick also recognizes the fluidity of the situation. Analysts have repeatedly highlighted the unpredictability of tariffs, a sentiment that Zelnick himself acknowledges, indicating that even Take-Two is prepared for potential shifts in the tariff environment.

In a separate conversation prior to the investor call, Zelnick discussed the company's recent performance and the development timeline for GTA 6, which has been delayed to next year. He also shared optimistic views about the upcoming Nintendo Switch 2, reflecting his broader confidence in the company's future despite the tariff uncertainties.

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