EA's executive VP, Vince Zampella, recently provided an update on the Need for Speed franchise. With over two years having passed since NFS Unbound's release and no subsequent announcements, Zampella clarified the reasons behind the silence.
Criterion Games, the studio behind the Need for Speed series, is currently fully committed to developing the next Battlefield installment. Zampella emphasized that this new Battlefield title is EA's top priority, with development heavily influenced by player feedback. The project involves a collaborative effort across four studios, demonstrating EA's significant investment.
Zampella reiterated the company's commitment to learning from past mistakes, particularly the heavily criticized launch of Battlefield 2042. This player-centric approach extends to future content for NFS Unbound.
It's highly probable that EA will refocus on Need for Speed only after the launch and initial post-release support of the new Battlefield game. This delay might prove beneficial. Recent NFS titles haven't met with universal acclaim, and a deliberate reboot, prioritizing player feedback and allowing time for past disappointments to fade, could be a strategic move to rebuild anticipation and nostalgia.
In short, expect no new Need for Speed announcements in the foreseeable future.